…to paraphrase the Beatles. This is a sentiment to keep in mind as you develop your veterinary practice marketing message. It’s easy to get caught-up in the procedures, medications, health regimens, and health products of a medical service like veterinary. … Continued
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Related articles from our blog.
As you prepare to market your new veterinary practice and develop your value offering, consider two paths: #1. You plan to present your services as similar or the same as what your competition is doing, with the advertising goal of … Continued
If you had a solution for anxious dogs that had nothing to do with your veterinary services – you couldn’t sell it directly – would you tell your clients about it? Would you offer something for free that takes away … Continued
Same old, same old. A knee-jerk response we all use when we’re asked “what’s new?”, and nothing is. Rather an unfortunate way to start a conversation. Perhaps you’re sick of that conversation starter when people ask about your veterinary services. … Continued
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